What is a contextual prototype?
→Prototype to verify if users perceive value in the story
<ul>
<li>Websites, TV commercials, catalogs, instruction manuals, etc.
</li>
<li>Video and image processing
</li>
<li>Promotional Video
</li>
<li>handling instructions
<ul>
<li>Only the innovative parts are explained, while the rest of the product is used from conventional products.</li>
</ul>
</li>
<li>Magazine ads
<ul>
<li>Replace the advertising page in the magazine with that of the product in question.</li>
</ul>
</li>
<li>User Perceived Value: Design, Function, Story
<ul>
<li>Design → <a href="/en/design%20prototype">design prototype</a>.</li>
<li>Function → <a href="/en/functional%20prototype">functional prototype</a>.</li>
<li>Story → Contextual Prototypes</li>
<li>Recognize in this order</li>
</ul>
</li>
<li>Contextual prototypes are prototypes of whether the user perceives value in the story
</li>
</ul>
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