Audrey氏がMeetup with Audrey & Glenで「Facebookなどのプラットフォームで詐欺広告を防ぐためにDID/VCを活用する」事例について語った部分を引用し、その後にポイントを簡潔にまとめます。
(Audrey TANG) “Well, I think it is not about incentivizing the individual citizens. It is about incentivizing the people who consume those DIDs or Verifiable Credentials. You need to create a strong incentive for them to verify the digital signature. If they don’t verify, or they verify in a bad way, there needs to be very strong liability if you don’t verify. For example, a couple weeks ago the Taiwan parliament passed a law called the Anti-Fraud Act, and in the Act it says: because there are too many deepfakes on Facebook and many places, celebrities — many of their photos are used in those advertisements to sell cryptocurrency or something like that. And they don’t like it, right? So we now say: to post any advertisement on social media that has the potential to reach 10% of our people on Facebook and so on, first, like TikTok, they have to register in Taiwan, a local presence — otherwise, we will block them. Now when they post such advertisement with people’s face on it, they need to get a digital signature from that person. So if you see Audrey Tang selling you cryptocurrency, Audrey Tang needs to sign that advertisement. If Audrey Tang doesn’t sign, and somebody gets scammed for 1 million, then Facebook will be liable to pay that 1 million.”
ポイント解説